Traditional print media is outdated
Despite rapid growth of digital marketing, print media still remains the most effective eye-catcher. But unlike digital, it is non-actionable, non-trackable, and struggling to keep pace with the millenial crowd. On top of that, CMOs now demand print media ROI from their marketers.
QR Codes bring life to print media
We strongly believe that with the help of technology, it is possible to make print media more engaging, actionable, and trackable. And we did it using QR Code technology. A QR Code is a 2D barcode that can share information when scanned using a smartphone.