QR Codes in Parks

Earlier, when people needed to unwind, they’d take a stroll in the park. Picnics in the park were a way to spend time with loved ones.

Over the years, the penetration of smartphones has changed all this. People looking to unwind, spend time on social media which in my opinion causes more stress.

This issue hasn’t gone unnoticed.

Some City Authorities and individuals have taken initiatives to bridge the gap between nature and technology with QR Codes.

We all know what QR Codes are. Yes, the black-and-white squares that link can link to an array of information.

We’ve seen QR Codes in a various industries such as retail, education, payments, and even advertising.

Here, we’ve listed examples from four different countries on how they use QR Codes in parks and zoos:

1.United States:

A. Parks in Waco, Texas

In 2017, Waco-McLennan County Public Health District and Parks & Recreation, set up QR Code boards in 11 parks in Waco, Texas.

These boards are part of the QR Fit Trail System. When scanned, the QR Codes link to a variety of fitness videos. The videos are specific body parts, making it easier for users to choose.

QR Codes in Parks

“I think it’s a very different and fun way to stay active. You know visitors won’t get bored because these videos are updated monthly, and there are different intensity levels to chose from. It will just be a fun way to stay active and have fun.” – Sujana Shah, Public Health Education Specialist

Read more here: QR Fit Trail System—QR Codes to Help People Stay Fit

B. Alameda Park Zoo, New Mexico

In 2017, a group of nine teenagers added QR Code plaques outside every exhibit at the Alameda Park Zoo in New Mexico. When scanned, the QR Codes link to more information on the animal on exhibit.

QR Codes in Parks

Read more here: Alameda Park Zoo: Middle school students’ initiative to add QR Codes outside exhibits

C. Memorial Park, Ohio

In 2017, Randy Ark, a Vietnam war veteran added QR Codes to a memorial park in Springfields, Ohio. The QR Codes in the park will link to pictures and details of the lives of other fallen heroes and war veterans. It will also share more on the memorial. The initiative is a collaboration between Randy and Dodds Monuments of Springfield.

D. Henry B Park, Florida

The Henry B Park located in Tampa, Florida is the city’s first botanical park.

QR Codes in Parks

The park has QR Code plaques that allow visitors a virtual tour of the park on their smartphone. The tour is titled ‘Strolling in a Perfect Paradise’.

E. Central Park, New York

In 2010, The World Park organised a QR Code tour of the famous Central Park in New York. QR codes plaques were places across various section of the park.

QR Codes in Parks

The QR Codes called Parkodes, linked to trivia questions about Central Park. Visitors were handed out a map and a scorecard at the park’s entrance.

Also read: QR Codes in United States: 6 Use Cases For Customer Engagement

2. Canada:

A. Metcalfe Geoheritage Park, Ontario

Metcalfe Geoheritage Park, in Mississippi Hills, Ontario, opened in 2016. The park has on permanent display, a variety of local stones. Some specimens on display at the part date back to 500-450 million years. To help visitors learn more about the exhibits, the authorities at the park have put up boards that bear a QR Code. Scanning the QR Code directs visitors to a page with detailed information about the park and the specimens at display.

QR Codes in Parks

Read more here: Metcalfe Geoheritage Park in Canada uses QR Codes to engage visitors

B. Humber Arboretum Park, Ontario

In 2015, Climate Sake, a registered charity based in Toronto, Ontario added QR Codes to trees in the Humber Arboretum Park. The initiative called, Treecaching Trail, was devised to help children connect with nature. Scanning the QR Codes linked to a page with more information on types of trees in the park.

QR Codes in Parks

Read more here: Treecaching Trail: Park in Canada Uses QR Codes to Appeal to Youngsters

Also read: QR Codes in Canada: 5 Diverse Use Cases

3. India

In 2017, authorities of a colony in Noida, Uttar Pradesh, set up an open gym at a local park. Each gym equipment comes with a QR Code printed on a metal plate. When scanned, it directs the user to videos on how to operate the said equipment.

QR Codes in Parks

Also read: Common Use Cases of QR Codes in India

4. France

In 2011, the gardens of Place Stanislas displayed the world’s first botanical QR Code. The QR Code, added as a temporary attracting, was spread across an area of 40 square feet. Scanning the QR Code directed users to a webpage listing programs and event scheduled at the Stanislas Palace.

QR Codes in Parks

Also read: QR Codes in France: A List of 5 Common Use Cases

If you know of a local park that you think needs a tech-revamp, add QR Codes to bring in more millennials to the park.


Create a QR Code for your campaign

Create a visually-appealing and dynamic QR Code for your print media promotion to attract more scans from consumers
CTA scanova blog

Zara Rizwan is a Writer with Scanova. She is an expert on QR Codes, Psychology, and Marketing. When not writing, she spends her time cooking Lamb Biryani or reading Jeffrey Archer novels.