See latest posts on how QR Codes are used in the retail industry
Everybody these days knows what a QR Code is. Yes, the black-and-white squares that can link to an array of information such as website URLs, image, audio, video, PDF file, and simple text. QR Codes aren’t popular just in China or other Asian countries. Countries such as United States, UK, Saudi Arabia, Australia, and Canada […]
Handloom and Handicrafts industry is one of the most vibrant industries of any country. The industry supports indigenous skills and craftsmanship. And contributes extensively to employment generation and export. Thus, it is very important for the handloom and handicraft industry to keep growing and enhancing. But at present, it is hit by some challenges. Generally, […]
You know what QR Codes are. Just like barcodes, they store information. But they are a step ahead of traditional barcodes. How? QR Codes are not limited to storing text-based and limited information. They can even store multimedia content and up to 7,089 characters. Hence, they allow you to: 1. Ensure safety: Wondering how? They […]
Today many retailers are using QR Codes to make shopping experience better for customers. To ride this wave, global retail brand Zara unveiled a pioneer store in Stratford Mall, London in May 18, 2018,. This can be dubbed as a step further towards integrating online and offline shopping experiences. A. Automated collection points that use QR Codes […]
The holiday season’s here! It’s the time of the year when shoppers throng stores to buy special goodies and other season essentials. Holidays or otherwise, a major challenge for shoppers is the long queues at checkout counters. The line almost seems never ending! Many e-retailers like Amazon, E-bay, Walmart, Macy’s entered the market to make […]
With Thanksgiving around the corner and Black Friday sales beginning this week, holiday shopping season has arrived. Year after year, retailers have been successful in attracting customers with heavy discounts. However, marketers can now make the shopping experience simpler, smarter and more interactive, using QR Codes. The most basic applications of QR Codes – on […]
With the recent boom in Ecommerce in India, both e-retailers and store retailers are banking upon consumer engagement strategies to differentiate themselves and stand out from the crowd. Engaging online shoppers is easy (and sometimes spammy) but what are fashion brands and retailers in India doing offline? They are using QR Codes to make it […]