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Engage customers via print media using Scanova's QR Codes

Add QR Codes to make your print promotions more engaging and useful

The old way

Traditional print media is non-actionable and doesn't allow marketers to guage engagement level

Marketers running print media promotions which aren't actionable or trackable alone

The new way

Adding a Scanova's QR Code to print media makes it actionable and allows marketers to track the scanning activity

Marketer running an advertisement with a QR Code that helps people watch an online trailer
Drive Website Traffic With QR

Drive Traffic to Your Website

Engage your target audience and customers in the physical world by linking QR Codes with interactive and multimedia content—websites, videos, mobile apps, audio files, documents, images, and forms

Share Multimedia Content with QR Code

Share Multimedia Content

Reduce risk and costs by instantly sharing multimedia content through QR Codes on your products or services—restaurant menus, product information, user manuals, how-to videos, and contact details

Increase Social Media Followers with QR Code

Acquire Social Media Followers

Make it easier for your print media audience to follow you on Social Media such as Facebook, Instagram, LinkedIn, Twitter, TikTok, and Snapchat with a single scan and click

Share personalized content With QR Code

Share Personalized Content

Scanova's QR Code Generator helps you create special QR Codes such as Product and Wedding QR Codes that allow you to build and share customized content for your audience

Share Detailed Contact Details with business card QR Code

Share Detailed Contact Information

With Scanova's Business Card QR Codes, you can make it easier for people to view and save your detailed contact information

Attract leads by QR Code

Generate Lead Lists

Capture highly-targeted leads from print media promotional campaigns using Scanova's Dynamic QR Codes. Build lead lists or integrate directly with your CRM to start selling.

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QR Code Trends 2022 E-Book

QR Code Trends 2023

Elevate your marketing strategy with our new ebook on the latest campaign trends!

Unlock the power of QR Codes with Scanova

Scanova’s advanced features help businesses create the best phygital experience

Visuals showing Dynamic QR Codes created via Scanova that help end-users update content anytime they want

Dynamic QR codes

Gain full control over your campaigns with Dynamic QR Codes—edit content anytime, activation/deactivation, basic and advanced tracking, and access to pro capabilities

Branded QR Codes

Attract more scans from your target audience by design differentiation and better visual appeal. Use Scanova's personalized QR Codes to add brand colors, patterns, logo/images, and converting frames.

Designing custom qr codes using scanova
Laptop screen showing QR Code tracking and analytics feature of Scanova's qr code generator

Tracking & Analytics

Measure the success of your QR Code campaigns with Scanova's advanced tracking of scanning activity, location of scans, landing page clicks, and user activity

Multimedia Content

Link content or use Scanova's CMS to host engaging and mobile-optimized content—landing pages, videos, documents, forms, audio files, and social media link trees

Link engaging content using qr codes made by scanova
Three mobile screen showing mobile optimized pages created with an advanced QR Code generator

Create Mobile-Optimized Pages

Don't have a website setup yet? Need a quick promotional page? Create and link custom mobile landing pages in minutes with Scanova's QR Codes without the need of a web developer.

Page templates include Social Media Profile Links, Product ription, Coupon, Vcard Profile, Wedding Invitation, and Rich Text. These landing pages are mobile-optimized and give a good user experience.

Export High-Resolution QR Codes

Export QR Code images in high-resolution vector formats for printing or editing. Vector images do not blur or pixelate when you increase the image size which makes them perfect for large prints.

Export the images in PNG, JPG, SVG, EPS, PS, and PDF, i.e., all popular formats accepted by designers and printers.

High resolution qr codes for all types of shapes and surfaces
Mobile screen showing landing page asking for contact details of a lead after scanning a qr code

Lead Generation

Generate highly-converting leads from the physical world by setting up Lead Generation with each Dynamic QR Code—create custom forms, export leads, or directly integrate with CRM

Enterprise Features

Manage and run global campaigns with enterprise-level but easy-to-use features—bulk generation, workflows using APIs, multi-user access, white-labeling, policy compliance, and personalized support

QR codes being designed in bulk having enterprise features

Your security & privacy means the world to us

At Scanova, security is our top priority. We understand the importance of protecting your sensitive information and ensuring the privacy of your data. That's why we follow the strictest security standards and best practices, including ISO 27001:2013, GDPR, and SOC2. Our data is hosted on AWS, a highly secure platform, and our encrypted connections ensure complete protection. We go above and beyond to ensure the safety of your data and are committed to providing you with the peace of mind that comes from knowing that your data is secure.

Learn more about our Data Security Policygoto
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Try Scanova's useful features by signing up for a 14-day free trial

Not sure if Scanova meets your requirements?

Scanova in 2 minutes

Watch a 2-minute video to get a quick overview of Scanova's unique QR Code Generator

Scanova QR Code Generator: Demo Video

Top choice of global brands like Amazon, HP, Intel, and Zynga

Scanova helps businesses create, customize, manage, and track QR Codes easily

Brands who are using scanova qr code generatorBrands who are using scanova qr code generator

The best brands in the world trust Scanova for their QR Code needs

See what our customers are saying about our features

Scanova customer Michael Borell Director Cryptocurrency Global Wealth

If I want to create a real digital marketing message, Scanova would be the first that would come to mind. The tool is powerful in building endless communication design QR Barcodes from scratch in less than a few minutes.The platform is simple and effective in getting a direct message out there globally. I highly recommend all small business owners and entrepreneurs to become part of Scanova today.

Michael Borell

Director, Cryptocurrency Global Wealth

Scanova customer Victor Armendariz Records Manager Miami Beach

Scanova has helped secure our permit drawings and documents with the use of a custom password protected QR Code. This process has eliminated our laborious task of perforating our documents and thus, improving our efficiency with regards to the permitting process. I especially like the feature to track the scans and the ability to tie into Google Analytics. What impresses me the most is their quick response time for technical issues or questions.

Victor Armendariz

Records Manager, Miami Beach

Scanova Customer Laura Maginess Fake Bake

We have just started working with Scanova and already we are delighted with the ease of use of the interface and the excellent customer service offered. The fact that we can add branding to the QR codes and that they are dynamic were essential aspects of us choosing to go with Scanova over other same service providers. We are very much so looking forward to utilising the campaign analysis tools also offered.

Laura Maginess

Fake Bake

Scanova customer Nick Gomersall Fast Close

Scanova has helped FastClose to create an innovated marketing campaign. We designed a post card with the stamp being the barcode from Scanova. When scanned, this linked to a demo of our software. It worked really well and we are very happy with the result and Scanova’s technology.

Nick Gomersall

Operational Reporting, Reconciliations,
Consolidations and Audit, FastClose

5 expert strategies to double your scans

Boost your scans easily using these strategies

Simple qr code converted to custom designed logo qr code using scanova

Customize QR Code design

Your target audience can confuse plain black-and-white marketing QR Codes with non-customer-facing barcodes. Plus, a plain QR Code will mostly not align with the design of your marketing creative. Add design and branding elements to make your QR Code visually-appealing and attract 50-200% more scans than standard QR Codes.

Add a call-to-action

Inform your target audience about what the QR Code does. Some good examples of call-to-action (CTA) text are—Scan for Menu, Scan to Watch Tutorial, Scan to Donate, Scan to Read Full Article, and Follow on Instagram. Tip: You can add CTA text in the center of the QR Code if you are short of space.

Custom qr code with a Call to action text 'scan to win' in middle
Mobile screen depicting the need for right QR Code size for scannability

Ensure scannability

Users can find it frustrating when a QR Code doesn't respond. Scannability depends on size, color contrast, scanning distance, and lighting.

  1. The minimum size of a QR Code should be 1 inch or 3 cm or 115 pixels (both width and height).
  2. In case of colored QR Codes, it’s best to opt for high-contrast between foreground and background colors.
  3. Always maintain a ratio close to 10:1—if a QR Code is to be scanned from 100 cm away, it must be at least 10 cm wide.
  4. Ensure good lighting conditions around the QR Code for successful QR Code reading.

Tip: Use Dynamic QR Codes that shorten lengthy URLs to simplify the code.

Make it accessible

To make your QR Code accessible, you need to ensure both safe scanning distance and easy access to mobile internet. Placing QR Codes on moving vehicles, distant billboards, or the bottom section of print material can reduce accessibility. Limited network/Wifi areas, like flight or underground stations, can also affect scans.

Access Data With Mobile Phones With a QR Scan
Two Mobile phones scanning qr codes linked to mobile optimized content

Link to mobile-optimized content

QR Codes are meant to be scanned by mobile devices. Hence, it's best to craft a smooth and mobile-friendly experience for the target audience.

Tip: You can easily create a custom mobile page using Scanova if you don't have one.

Try Scanova's useful features by signing up for a 14-day free trial

No credit card required

Frequently Asked Questions

Get answers to popular questions about QR Codes and QR Code Generators

What is a QR Code?

A QR Code is a 2D barcode that is encoded with information and can be decoded using a QR Code scanning app on a smartphone. Most smartphones are now equipped with a QR Code scanning feature or app and hence, QR Codes are now popularly used in marketing, payments, and authentication use cases. Typically, a QR Code image—encoded with a website link—is added to promotional material to engage target customers.

What is a QR Code Creator?

An online QR Code Generator is a software tool that allows you to create QR Codes. Advanced QR Code makers such as Scanova also allow you to design, manage, and track QR Codes for marketing and operational use cases.

What types of QR Codes can Scanova generate?

Scanova is one of the best QR Code Generators that can generate both Static QR Codes, Dynamic QR Codes, and QR Codes with logos. Static QR Codes work forever but they offer very limited functionality. Dynamic QR Codes allow you to edit linked content anytime and track scanning activity. Dynamic QR Codes also allow you to access other advanced features but need an ongoing subscription with the QR Code generator service provider. If you simply need a single permanent Dynamic QR Code, Scanova has a special one-time pricing plan available. See Pricing for more information.

Will a QR Code work forever?

Although Static QR Codes work forever, they offer limited features. Dynamic QR Codes have greater utility but will work only till you have an ongoing subscription with the QR Code generator service provider. For a single permanent Dynamic QR Code see Pricing for more information.

Is a special app required to scan the QR Codes generated by Scanova?

No. Scanova QR Code Maker follows the QR Code open standard even with custom QRs. This ensures that the QR Code can be scanned using any generic QR Code scanning app or default QR Code scanning feature, which is now available in most smartphones including iPhones and Android-based smartphones.

How do I make a QR Code?

You can use Scanova's QR Code Creator to make a QR Code. Sign-up for a 14-day free trial. After signing up, you can go to ‘Create QR Code’ from the dashboard. Choose the QR Code category — Website, PDF, Social Media, and others. Enter the content. Once the QR Code is generated, you will get the option to ‘Edit Design’. Once finalized, the QR Code image can be downloaded. Note that you will need to start a subscription if you need to keep your Dynamic QR Codes active.

How to make a QR Code for a link?

You can create a QR Code for a link easily with Scanova’s QR Code Generator. All you need to do is, go to our web app, select the Website URL category, paste the link you’d like to add to the QR Code, and get your QR Code. When end-users scan it, it will redirect them to the required webpage.

Can I add an image to a QR Code??

Yes, an image can be easily added to a QR Code. In fact, you can add up to 20 images to a single QR Code. This is called an Image QR Code. When end users scan it, it shows the stores image(s) on their device.

How do I select the right QR Code generator online?

Selecting the right QR code generator online ensures that you create high-quality and functional QR Codes. Here are some factors to consider when selecting a QR Code generator: Content categories: Make sure your QR Code generator has the right content categories based on what information you’d like to add. For example, if you need to store a URL, your service provider must have the Website QR Code category. But if you need to add your contact information, it should have the Business Card category. Features: Consider the features offered by the QR Code generator. Some generators offer basic functionality, while others provide advanced options such as tracking, analytics, and dynamic QR Codes. Design customization: See if your QR Code generator helps you design the QR Code by adding colors, logo, or even background image to it. Tracking and analytics: Make sure your service provider helps monitor the performance of your QR Codes by providing scan tracking and detailed analytics to gauge audience behavior. Data security: To make sure your data is in the right hands, make sure your QR Code generator has relevant certifications such as ISO 27001:2013, SOC2, and GDPR compliance

Is it possible to generate a customized QR Code?

Yes, you can easily create a personalized QR Code design to attract more scans from your target audience. Scanova helps you do the same. It is a customized QR Code generator for all your QR Code needs with benefits such as: Branding: Customization helps you add your company logo, colors, and design elements to the QR Code. It helps in brand recognition and consistency across marketing materials. Better aesthetic appeal: Designer QR Codes are visually appealing, making them more likely to attract the attention of users Increased engagement: By making QR Codes more visually appealing and branded, you can encourage more people to scan them, increasing user engagement

Ready to start your QR Code journey?

Sign-up for a 14-day free trial and get access to all features. No credit card required.

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Become an expert on QR Codes

Delve into the ever-evolving landscape of QR technology