Create custom designed QR Codes with Scanova's QR Code Generator to attract more scans

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Engage customers via print media using Scanova's QR Codes

Add QR Codes to make your print promotions more engaging and useful

The old way

Traditional print media is non-actionable and doesn't allow marketers to guage engagement level

Marketers running print media promotions which aren't actionable or trackable alone

The new way

Adding a Scanova's QR Code to print media makes it actionable and allows marketers to track the scanning activity

Marketer running an advertisement with a QR Code that helps people watch an online trailer
Drive Website Traffic With QR

Drive Traffic to Your Website

A QR Code is the best way to get instant web traffic from print media promotions by simply linking your website to the QR Code

Share Multimedia Content with QR Code

Share Multimedia Content

With Scanova's QR Codes, you can share multimedia content such as formatted text, images, documents, audio, videos, social media profiles, map location, coupons, mobile apps, and event details

Increase Social Media Followers with QR Code

Acquire Social Media Followers

Make it easier for your print media audience to follow you on Social Media such as Facebook, Instagram, LinkedIn, Twitter, TikTok, and Snapchat with a single scan and click

Share personalized content With QR Code

Share Personalized Content

Scanova's QR Code Generator helps you create special QR Codes such as Product and Wedding QR Codes that allow you to build and share customized content for your audience

Share Detailed Contact Details with business card QR Code

Share Detailed Contact Information

With Scanova's Business Card QR Codes, you can make it easier for people to view and save your detailed contact information

Attract leads by QR Code

Generate Lead Lists

With features such as Lead Generation, capture contact information of the scanning audience via print media

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Create your first QR Code with Scanova's QR Code Generator

QR Code Trends 2022 E-Book

QR Code Trends 2022

Elevate your marketing strategy with our new ebook on the latest campaign trends!

Do more with Scanova QR Code Generator

Scanova’s advanced features will help you create, design, manage, and track QR Codes in no time

Visuals showing Dynamic QR Codes created via Scanova that help end-users update content anytime they want

Create Dynamic QR codes

With Scanova's Dynamic QR Codes, you can edit the content (such as links) anytime without the need to change the QR Code. The best marketers worldwide use Dynamic QR Codes on print promotions to gain flexibility and save printing costs.

Unlike Static QR Codes, these QR Codes can also be tracked, allowing you to assess the performance of your QR Code campaigns.

Custom QR Code Designs

Scanova's QR Code designer allows you generate highly personalized QR Code designs. You can design the QR Code by editing colors and patterns, and by adding your brand logo either in the centre or as a background image with Scanova's easy-to-use DIY tool without the need of a graphic designer.

These branded QR Codes will stand out from the crowd of plain black-and-white QR Codes and attract more scans from your target audience.

Designing custom qr codes using scanova
Laptop screen showing QR Code tracking and analytics feature of Scanova's qr code generator

Scan Tracking & Analytics

Track the performance of your QR Code campaigns with Scanova's Scan Tracking & Analytics feature. On creating Dynamic QR Codes, get insightful data such as number of scans by date, location coordinates, city, country and device via detailed info-graphics.

You can also export specific data in CSV and PDF formats. Furthermore, you can integrate Scanova Analytics with Google Analytics or Webhooks, allowing you to view all data in one place.

Link Engaging Content

With Scanova's QR Code Generator, you can generate any type of QR Code you need, depending upon the content you want to share or action you want users to take. Examples include Website URL, Social Media, Vcard Profile, PDF, Image, Google Maps, Product ription, Wedding, Audio, Coupon, App Store, and Text.

Link engaging content using qr codes made by scanova
Three mobile screen showing mobile optimized pages created with an advanced QR Code generator

Create Mobile-Optimized Pages

Don't have a website setup yet? Need a quick promotional page? Create and link custom mobile landing pages in minutes with Scanova's QR Codes without the need of a web developer.

Page templates include Social Media Profile Links, Product ription, Coupon, Vcard Profile, Wedding Invitation, and Rich Text. These landing pages are mobile-optimized and give a good user experience.

Export High-Resolution QR Codes

Export QR Code images in high-resolution vector formats for printing or editing. Vector images do not blur or pixelate when you increase the image size which makes them perfect for large prints.

Export the images in PNG, JPG, SVG, EPS, PS, and PDF, i.e., all popular formats accepted by designers and printers.

High resolution qr codes for all types of shapes and surfaces
Mobile screen showing landing page asking for contact details of a lead after scanning a qr code

Get Leads

Scanova can not only track QR Code scans but also allows you to capture the contact information of your target audience members, allowing you to build high-quality leads list.

The leads form can be easily customized with required fields allowing you to be GDPR compliant.

The captured leads information can be exported in CSV format or integrated with your own CRM via webhooks. These sales leads can be used for remarketing via future campaigns.

Use Enterprise Features

For enterprise-level requirements, Scanova provides features such as tags, team access, and white-labeling. With tags, you can mark QR Codes with custom tags and get tag-level analytics. With the Users feature, give account access to collaborators based on permission-level—Viewer, Manager, Administrator. Through white-labeling, remove all Scanova branding from QR Codes and landing pages

QR codes being designed in bulk having enterprise features

Scanova's Commitment to Security and Privacy

At Scanova, security is our top priority. We understand the importance of protecting your sensitive information and ensuring the privacy of your data. That's why we follow the strictest security standards and best practices, including ISO 27001:2013, GDPR, and SOC2. Our data is hosted on AWS, a highly secure platform, and our encrypted connections ensure complete protection. We go above and beyond to ensure the safety of your data and are committed to providing you with the peace of mind that comes from knowing that your data is secure.

Learn more about our Data Security Policygoto
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QR Code Generator: A Quick Overview

Scanova QR Code Generator: Demo Video

Marketers love us

Scanova’s advanced features will help you create, design, manage, and track QR Codes in no time

Brands who are using scanova qr code generatorBrands who are using scanova qr code generator

Individuals to enterprises — all have grown with Scanova

See what our customers are saying about our features

Scanova customer Michael Borell Director Cryptocurrency Global Wealth

If I want to create a real digital marketing message, Scanova would be the first that would come to mind. The tool is powerful in building endless communication design QR Barcodes from scratch in less than a few minutes.The platform is simple and effective in getting a direct message out there globally. I highly recommend all small business owners and entrepreneurs to become part of Scanova today.

Michael Borell

Director, Cryptocurrency Global Wealth

Scanova customer Victor Armendariz Records Manager Miami Beach

Scanova has helped secure our permit drawings and documents with the use of a custom password protected QR Code. This process has eliminated our laborious task of perforating our documents and thus, improving our efficiency with regards to the permitting process. I especially like the feature to track the scans and the ability to tie into Google Analytics. What impresses me the most is their quick response time for technical issues or questions.

Victor Armendariz

Records Manager, Miami Beach

Scanova Customer Laura Maginess Fake Bake

We have just started working with Scanova and already we are delighted with the ease of use of the interface and the excellent customer service offered. The fact that we can add branding to the QR codes and that they are dynamic were essential aspects of us choosing to go with Scanova over other same service providers. We are very much so looking forward to utilising the campaign analysis tools also offered.

Laura Maginess

Fake Bake

Scanova customer Nick Gomersall Fast Close

Scanova has helped FastClose to create an innovated marketing campaign. We designed a post card with the stamp being the barcode from Scanova. When scanned, this linked to a demo of our software. It worked really well and we are very happy with the result and Scanova’s technology.

Nick Gomersall

Operational Reporting, Reconciliations,
Consolidations and Audit, FastClose

QR Code Best Practices

Tips to increase scans by over 100%

Simple qr code converted to custom designed logo qr code using scanova

Add Design to QR Codes

People often confuse plain black-and-white marketing QR Codes with barcodes used for operational use cases. By adding design and branding, give life to your QR Codes and make them visually appealing. Not only are designer QR Codes pleasing to look at but they also do not mess up creative designs on print media.

Personalized QR Codes can attract upto 50-200% more scans than standard black-and-white QR Codes.

Add Call-to-Action Text

If you are planning to add a QR Code to your print promotions, you should add call-to-action (CTA) text that informs the target audience of what the QR Code does. For example: "Scan to Watch Trailer", "Scan to Donate", "Scan to Read Full Article", "Scan for Details", "Follow on Instagram", etc. Only curious users will scan a QR Code if there is no CTA.

If you want your target audience to scan the QR Code, give them an incentive. Pro Tip: Add CTA image in the centre of the QR Code if you're short of space.

Custom qr code with a Call to action text 'scan to win' in middle
Mobile screen depicting the need for right QR Code size for scannability

Ensure Size and Scannability

It is frustrating for the users if they have to point their cameras on a QR Code and nothing happens. Scannability of a QR Code depends on size, color contrast, scanning distance, and lighting. For example, the minimum size of a QR should at least be 1 inch or 3 cm or 115 pixels (in width and height).

Always test the QR Code before placing it on your promotional material. Pro Tip: Use Dynamic QR Codes that convert lengthy URLs into short URLs to make the QR Code simpler and less dense.

Ensure Accessibility

A QR Code can only be scanned if it is easily accessible to the target audience. You need to ensure both safe scanning distance and easy access to mobile internet. For example, it will be difficult to get scans on QR Codes that are placed on moving vehicles, far-off billboards, and bottom of printed material reaching ground-level. Similarly, promotions placed in areas with limited access to fast mobile network/Wifi—inflight magazines and underground subway stations—will also get no scans. So make it easy for your target audience to reach the QR Code.

Access Data With Mobile Phones With a QR Scan
Two Mobile phones scanning qr codes linked to mobile optimized content

Link to Mobile-Optimized Content

Nobody scans a QR Code using a laptop. QR Codes are meant to be scanned by mobile devices. If the landing page is not mobile-optimized, it will definitely be the end of the customer's engagement.

With increasing use of mobile applications, consumers are used to mobile-optimized UIs. And that is what they expect from QR Codes–an easy mobile viewing experience. Pro Tip: Create a custom mobile page using Scanova if you don't have one

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Frequently Asked Questions

Get answers to popular questions about QR Codes and QR Code Generators

What is a QR Code?

A QR Code is a 2D barcode that is encoded with information and can be decoded using a QR Code scanning app on a smartphone. Most smartphones are now equipped with a QR Code scanning feature or app and hence, QR Codes are now popularly used in marketing, payments, and authentication use cases. Typically, a QR Code image—encoded with a website link—is added to promotional material to engage target customers.

What is a QR Code Generator?

A QR Code Generator is an online software tool that allows you to create QR Codes. Advanced QR Code generators such as Scanova also allow you to design, manage, and track QR Codes for marketing and operational use cases.

What types of QR Codes can Scanova generate?

Technically, only Static QR Codes work forever but they offer very limited functionality. A Dynamic QR Code is much more useful but works only till you have an ongoing subscription with the QR Code generator service provider. If you simply need a single permanent Dynamic QR Code, Scanova has a special one-time pricing available. Contact support for more information.

Will a QR Code work forever?

Technically, only Static QR Codes work forever but they offer very limited functionality. A Dynamic QR Code is much more useful but works only till you have an ongoing subscription with the QR Code generator service provider. If you simply need a single permanent Dynamic QR Code, Scanova has a special one-time pricing available. Contact support for more information.

Is a special app required to scan a QR Code?

No. Scanova QR Code Generator follows the QR Code open standard even with custom-designed QR Codes. This ensures that the QR Code can be scanned using any generic QR Code scanning app or default QR Code scanning feature which is now available in most smartphones including iPhones and Android-based smartphones.

How do I make a QR Code?

You can use Scanova's QR Code Creator to make a QR Code. Sign-up for a 14-day free trial and then, from the dashboard, choose the QR Code category (Website, PDF, Social Media, etc.). Enter the content and specify other options—Dynamic, Capture Leads, etc. A QR Code will then be generated and you will get the option to add design. Once finalized, the QR Code image can be downloaded. Import this QR Code image into your print creatives. Note that you will need to start a subscription if you need to keep your Dynamic QR Codes active.

How to make a QR Code for a link?

You can create a QR Code for a link easily with Scanova’s QR Code Generator. All you need to do is, go to our web app, select the Website URL category, paste the link you’d like to add to the QR Code, and get your QR Code. When end-users scan it, it will redirect them to the required webpage.

Can I add an image to a QR Code??

Yes, an image can be easily added to a QR Code. In fact, you can add up to 20 images to a single QR Code. This is called an Image QR Code. When end users scan it, it shows the stores image(s) on their device.

How do I select the right QR Code generator online?

Selecting the right QR code generator online ensures that you create high-quality and functional QR Codes. Here are some factors to consider when selecting a QR Code generator: Content categories: Make sure your QR Code generator has the right content categories based on what information you’d like to add. For example, if you need to store a URL, your service provider must have the Website QR Code category. But if you need to add your contact information, it should have the Business Card category. Features: Consider the features offered by the QR Code generator. Some generators offer basic functionality, while others provide advanced options such as tracking, analytics, and dynamic QR Codes. Design customization: See if your QR Code generator helps you design the QR Code by adding colors, logo, or even background image to it. Tracking and analytics: Make sure your service provider helps monitor the performance of your QR Codes by providing scan tracking and detailed analytics to gauge audience behavior. Data security: To make sure your data is in the right hands, make sure your QR Code generator has relevant certifications such as ISO 27001:2013, SOC2, and GDPR compliance

Is it possible to generate a customized QR Code?

Yes, you can easily create a personalized QR Code design to attract more scans from your target audience. Scanova helps you do the same. It is a customized QR Code generator for all your QR Code needs with benefits such as: Branding: Customization helps you add your company logo, colors, and design elements to the QR Code. It helps in brand recognition and consistency across marketing materials. Better aesthetic appeal: Designer QR Codes are visually appealing, making them more likely to attract the attention of users Increased engagement: By making QR Codes more visually appealing and branded, you can encourage more people to scan them, increasing user engagement

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Know more about QR Codes

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