Categories
Industry Retail

What Indian fashion retailers do to engage consumers offline

With the recent boom in Ecommerce in India, both e-retailers and store retailers are banking upon consumer engagement strategies to differentiate themselves and stand out from the crowd. Engaging online shoppers is easy (and sometimes spammy) but what are fashion brands and retailers in India doing offline? They are using QR Codes to make it […]

Categories
Industry Marketing

Drive online traffic by using QR Code in Newspaper Ads

If you are a business, you probably have a website and an online sales channel that drives some or most of your revenue. But for many businesses, particularly in Education, Consumer Packaged Goods, Food, Beverage & Tobacco, Manufacturing, and Retail industries, traditional print & publishing media (newspapers and magazines) remains one of the most important […]

Categories
Industry Marketing

QR Code Management: Run QR Code campaigns with ease

You are probably a marketer and you run marketing campaigns. They could be to: 1. Promote your products or services2. Get people to visit your website3. Hand-out discount coupons to your target audience4. Gain targeted followers on social media5. Run a survey campaign Or they could be for any other such use case. And you […]