A nonprofit works thanklessly for a cause. A real cause they believe in and they work hard to get others to follow them. Typically, a nonprofit engages in activities like…
Marketers have a love-hate relationship with QR Codes. Some say that they don’t work. But we differ. According to Scanova’s data, our users alone attracted 52,448,365 QR scans in FY…
SmartLabel is an initiative by US food, beverage, and consumer companies. It aims to promote transparency about their products. Through this initiative, participating companies will add a SmartLabel QR Code…
If you are manufacturing products, then you probably use barcodes to allow inventory tracking and management. While a barcode works okay, it has its limitations. QR Code is the new…
A wedding is one of the most important events in one’s life. Each wedding comes with a lot of drama—venue, gifts, guests, gala, and invitations. The invitation card is your…
You are a part of a food and beverage company. And part of your job is to package products that your company manufactures. You know that product packaging is one…
With Thanksgiving around the corner and Black Friday sales beginning this week, holiday shopping season has arrived. Year after year, retailers have been successful in attracting customers with heavy discounts….
Restaurants, retail brands, and taxi service providers regularly hand out discount or deal coupons as part of their promotions. But now that everything is going mobile, printing and managing paper…
With the advancement of smartphone technology, an expansion in digital marketing has been observed over the years in India. Of the many strategies involved, QR Codes have shown exponential growth in…
Say you’re an author and you want to engage readers via your books. So you decide on adding images to make your text more captivating. Or assume you’re a product…