Businesses and individuals are constantly seeking innovative ways to connect with their target audience.
In the realm of connectivity, QR Codes have emerged as a game-changer. They cater to marketers, small business owners, and event organizers alike.
Canva, a popular design tool, allows users to create QR Codes within its platform. But is the Canva QR Code feature the best option?
Whether you’re a marketer, small business owner, or creative enthusiast, Canva QR Codes lets you create engaging visuals while nudging your audience to take immediate action.
Imagine turning a simple design into an interactive experience that connects your audience to your digital world with a single scan. That’s exactly what it does.
In this blog, we will talk about Canva QR Codes. We will explore their versatility, ease of use, and the myriad of possibilities they offer.
Let’s begin!
A. First things first: What is a Canva QR Code?
A Canva QR Code is a simple QR Code that Canva users can generate within the platform. It’s a QR Code embedded into a Canva design to redirect your audience’s attention to the destination link.
You can create these QR Codes using the web application on your browser or directly from the phone app.
So the next time you create a social media post, print media banner ad, poster, or flyer, Canva can make it actionable for the audience.
One of the major advantages of a Canva QR Code is that it’s easy to create and very practical. So the next big question is: “How to Make a QR Code on Canva?” Keep reading!
B. How to create a Canva QR Code?
If you want to create a QR Code on Canva, you can do so by using the Canva QR Code Generator feature. To learn how to create QR Code in Canva, follow these simple steps:
1. Head over to Canva and open the project where you intend to insert a QR Code.
Note that you can design the campaign in Canva itself and then generate and insert a QR Code, or you can upload your premade design template and insert a QR Code there; the choice is absolutely yours.
2. Next, once you are done with your design, look to the left-hand menu and click on “Apps,” and you can find the “QR Code” option there.
Alternatively, in the same left-hand menu, you can scroll down to look for the “QR Code” option as well.
3. A sidebar will open with a designated box that says “Enter URL,” input the URL destination for which you want to create the Canva QR Code, and click “Generate code.”
4. You’ll then see a static QR Code image pop up in your design.
5. You can click on the QR Code image and place it at a desired location.
However, it is important to note that Canva only allows you to create static QR Codes of one single type, i.e., a website URL QR code. This means you can link your Canva QR Code to a web page only.
While this can be useful for some cases, it is highly limited as compared to many other QR Code generators.
Many businesses and marketers need QR Codes for different purposes. This could be for sharing PDFs, business cards, contact details, social media links, and more. Canva does not offer these options.
C. Taking a look at limitations: Why are Canva QR Codes not ideal?
While it is very easy to create a QR Code in Canva, the tool has several drawbacks:
1. Only website URL QR Codes
You can only create Website URL QR Codes using the Canva QR Code generator.
You cannot create QR Codes for other types of content like PDFs, social media, business cards, or event details.
2. No Dynamic QR Codes
Canva does not support dynamic QR Codes (which allow you to edit the content later).
So, once created, the Canva QR Code cannot be updated.
3. No design customization
Using Canva’s QR Code generator, you can only create classic black and white QR Codes.
You cannot change the color, shape, or style of the QR Code. Other tools, like Scanova, allow full customization.
4. No analytics or tracking
Since the QR Codes created using Canva are static, they do not provide scanned data or analytics.
This means that you will never know how many people scanned your QR Code.
5. No error correction levels
High-quality QR Codes need error correction to remain scannable even if damaged. Canva does not provide this option.
Static QR Codes are the best for on-off or occasional use, but if you want to make the most out of QR Codes, you should go for dynamic QR Codes. Roll on to the next section to understand why!
D. Why choose a dynamic QR Code?
Static QR Codes are definitely the most seen QR Codes. However, Dynamic QR Codes take the front seat in terms of advantages one can unwrap.
Here are some reasons why you might choose a dynamic QR Code:
1. Editability
With Dynamic QR Codes, you can save time on re-creating a QR Code from scratch. Want to know how?
Well, it allows you to edit the embedded content and the design anytime. This is especially valuable if you need to update the linked webpage or information regularly.
2. Tracking and analytics
Slapped a QR Code on your print media campaign, but, no idea on how to measure the influence?
Dynamic QR contains in-built tracking and analytics features. With this, you can monitor the number of times the QR Code has been scanned, where and when it was scanned, as well as other valuable data to measure your marketing efforts.
3. A/B testing
Voluntarily or involuntarily, marketers need to perform the A/B testing. Re-printing and re-designing will cost time, money, and effort.
Dynamic QR Codes are smoother than expected. They help you conduct A/B testing by changing the URLs to which you’d like the end-users to be taken. Yes, a big saving offer it is!
4. Security
Want to control access to your Canva QR Code just like your files? Enabling password protection or expiration dates on Dynamic QR can get you to do it.
5. Flexibility
Your print-media campaign content, once printed, can’t be edited. Of course, it can. But it can pinch your pockets. However, QR Codes can be flexible.
All you need to ensure is choosing a Dynamic QR Code. You can update the content linked to the same QR Code – like changing a URL, redirecting to a new campaign, or modifying information – without reprinting or recreating it.
This flexibility can be beneficial for targeted marketing.
6. Content management
Say you’re a professional marketer, and you run multiple print-media campaigns. Managing all of the created QR Codes can be a daunting task.
With Scanova, you can manage all your Dynamic QR Codes from a single dashboard. Straightforward, right?
7. Longevity
Because the encoded information in dynamic QR Codes can be updated, they tend to last longer than static ones.
This means you don’t have to create a new QR Code whenever you want to refresh the content.
8. Brand consistency
Dynamic QR Codes allow you to maintain consistent branding by keeping the same QR Code design while changing the linked content.
Dynamic QR Codes provide benefits but can involve subscription or service fees. Make your choice based on your goals and budget.
E. How to make a dynamic QR Code?
You can use Scanova QR Code Generator to create Dynamic QR Codes. Follow these simple steps to begin!
1. Open your preferred browser and hop on to Scanova.
2. On the page that loads, select your preferred QR Code category. For example, to add a website link, select Website URL. For this demo, let’s create a Website URL
3. Add the web link you want to take the end users to when scanning the QR Code. When done, click Continue.
4. Next, you need to name your QR Code. Here, the Dynamic selection is made by default.
5. Next, you’ll see a QR Code image on the right with the Edit Design option under it. It’ll help you customize the QR Code design. You can add a logo, color, or background image.
6. Click on Update Changes after finalizing the design. Once you are finally done, click on Download to get your QR Code.
7. A pop-up box will appear, asking you to do a quick sign-up. Fret not; you won’t have to give away your credit card details
8. Once the signup is done, click on Download again.
9. A pop-up will appear. Enter the size and format of the QR Code image to proceed.
10. Once done, click Export.
That’s it; you’re now ready with your dynamic QR Code. Make sure you test it out before sharing it.
F. How to edit a dynamic QR Code?
1. Log in to your Scanova dashboard and navigate to the “My QR Codes” section.
2. Now, hover over the QR Code you wish to modify and then click on the “View/edit” icon. This action will grant you access to the following editing options:
- Name: Modify the QR Code’s name as needed;
- Category: Select from a range of categories, including Website URL QR Code, App Deep Link, App Store, Audio, Coupon, Custom Page, Document, Event, and more;
- Tags: Add or modify the tags associated with the QR Code;
- Content: Edit the content stored within the QR Code;
- Advanced Settings: Activate features like password protection, GPS location tracking, and lead generation;
- Design: Customize the QR Code’s appearance to your preference
3. Once you’ve made the necessary adjustments, click “Update QR Code.”
That’s it. Your QR Code will now display the updated content when scanned.
G. Canva QR Code vs. Scanova QR Code
Feature | Canva QR Code | Scanova QR Code |
---|---|---|
QR Code Types | Only Website URLs | 15+ Free Options |
Static QR Codes | Yes | Yes (Unlimited) |
Dynamic QR Codes | No | Yes |
Customization | No | Yes (colors, logos, shapes) |
Analytics & Tracking | No | Yes |
Error Correction | No | Yes |
Best for Business Use? | No | Yes |
The Take: Canva QR Codes are useful for basic needs, but Scanova offers far more features. Whether you need static or dynamic QR Codes, Scanova provides a better, customizable, and scalable solution.
If you’re serious about using QR Codes in marketing, business cards, or customer engagement, Scanova is the clear winner.
H. Best practices: Canva QR Codes
Just like a key that unlocks different doors, QR Codes also open up new opportunities for your business or personal projects.
Want to know more about it?
1. Provide value: Ensure that the content linked to the QR Code provides real value to users. Whether it’s access to exclusive offers, additional information, or convenience, the content should be relevant and beneficial
2. Test and verify: Before publishing or distributing QR Codes, test them to ensure they work correctly. Use different devices and QR Code scanning apps to verify compatibility
3. Design considerations: Pay attention to the design of your QR Code. It should be clear, easy to scan, and contrast well with the background. Customization is acceptable but shouldn’t compromise scanability
4. Error correction: Choose the appropriate error correction level based on your use case. Higher error correction allows the QR Code to remain functional even if it’s partially damaged
5. Optimal size: Determine the appropriate size for your QR Code, balancing visibility with aesthetics. A QR Code that is too small may be challenging to scan, while one that is too large may disrupt your design
6. Link maintenance: Regularly review and update the linked content to ensure it remains accurate and relevant
7. Context matters: Place QR Codes where they make sense. For instance, say, you want to place a QR Code in your promotional campaign, include them in advertisements, brochures, or product packaging
8. Mobile-friendly content: Many users will scan QR Codes with their smartphones, so the linked content should display well on smaller screens. Ensure that any web content linked to the QR Code is mobile-responsive
9. Privacy and security: If collecting user data, clearly communicate your data collection practices and obtain consent where necessary. Be mindful of the information you collect through QR Codes and ensure compliance with privacy regulations
10. Scanability: Avoid placing QR Codes behind glass or in locations with poor lighting, as this can hinder scanning. Ensure that the code is easily accessible to users
11. Educate users: Add clear instructions or a brief explanation of what the QR Code leads to, especially if the audience may not be familiar with QR Codes
12. Backup and redundancy: Keep backups of QR Codes and their linked content. If the linked content becomes unavailable or needs to be updated, having a backup can be invaluable
13. Track and analyze: If applicable, use QR Codes with tracking and analytics features to gather data on user interactions. This can help you assess the effectiveness of your QR Code campaigns
I. FAQs: Canva QR Code
1. What is a Canva QR Code?
A Canva QR Code is a QR Code created using a popular graphic design software called Canva.
It allows you to create a static QR Code in their tool for various print media or digital campaigns to share website links, contact information, and much more.
2. What types of QR Codes can I create with Canva?
You can create various types of QR Codes, including website URLs, email, phone, Text, and WiFi networks using the Canva tool.
3. Can I customize the appearance of my Canva QR Code?
Yes, you can customize the design and appearance of your Canva QR Code. You can change color, add a logo or image to the center, and adjust its size to match your design’s aesthetics.
4. Are Canva QR Codes dynamic or static?
Canva primarily supports static QR Codes. This means that the encoded content (e.g., URL or information) is fixed and cannot be changed after the QR Code is generated.
However, you can still manually update the content and create a new QR Code if needed.
5. Can I track the performance of my Canva QR Code?
Currently, Canva only allows the creation and design of QR Codes. To track QR Code performance, you would need to use a separate QR Code Generator like Scanova to track the scans.
6. Are there any additional fees for using Canva QR Codes?
Canva offers both free and premium plans. While you can create QR Codes with a free Canva account, some advanced features and customization options may be available exclusively to Canva Pro subscribers.
Note: Be sure to check Canva’s pricing page for the most up-to-date information
7. Can I use Canva QR Codes for commercial purposes?
Yes, you can use Canva QR Codes for commercial purposes. It may include marketing materials, advertisements, and branding.
However, ensuring that your QR Codes comply with relevant laws and regulations, especially regarding data privacy and consumer consent, is essential.
8. Can I track the scans of a QR Code created in Canva?
No, Canva only allows you to create Static QR Codes and they are not trackable.
However, to track a QR Code, consider using a Dynamic QR Code from a professional QR Code Generator.
Summing up
Whether you’re a marketer, a business owner, or a creative enthusiast, the Canva QR Code allows you to connect your physical and digital worlds seamlessly.
If you’re still reading, you’ve already learned everything you need to know before you create QR Code Canva. If you have any questions, let us know in the comments.
Since Canva QR Codes are limited, you can create QR Codes in Scanova and use them in Canva.
Start Creating Better QR Codes Today! Want more than just a basic Canva QR Code? Try Scanova’s QR Code generator today!
Thank you for supplying this information.