QR Codes are increasingly becoming a vital tool in the consumer goods industry, particularly in product packaging. They serve as a bridge between physical products and digital experiences, allowing brands to engage customers more effectively.
Give your products a voice, even with limited packaging space. PepsiCo incorporated QR Codes on its snack packaging, allowing consumers to access detailed product information. Share detailed product information directly from the packaging with a QR Code.
Give your products a voice, even with limited packaging space. PepsiCo incorporated QR Codes on its snack packaging, allowing consumers to access detailed product information. Share detailed product information directly from the packaging with a QR Code.
Encouraging customers to leave reviews is crucial for building trust and credibility in the consumer goods industry. Custom forms linked to QR Codes can gather valuable consumer insights easily, allowing businesses to identify areas for improvement.
Encouraging customers to leave reviews is crucial for building trust and credibility in the consumer goods industry. Custom forms linked to QR Codes can gather valuable consumer insights easily, allowing businesses to identify areas for improvement.
Using QR Codes on the packaging of fast-moving consumer goods (FMCG) can significantly enhance a brand's online/social media presence through likes, follows, and shares. As consumers interact with the brand online, it creates opportunities for better engagement.
Using QR Codes on the packaging of fast-moving consumer goods (FMCG) can significantly enhance a brand's online/social media presence through likes, follows, and shares. As consumers interact with the brand online, it creates opportunities for better engagement.
Leverage QR Codes to reach repeat and new customers by embedding QR Codes on product packaging. You can redirect customers to your website to check out your entire range, promotional pages to access special offers and discounts, or other customized landing pages.
Leverage QR Codes to reach repeat and new customers by embedding QR Codes on product packaging. You can redirect customers to your website to check out your entire range, promotional pages to access special offers and discounts, or other customized landing pages.
By tracking metrics such as total scans, exact GPS locations, and other demographics—companies can measure the success of their initiatives and adjust strategies accordingly. This data-driven approach allows businesses to generate leads and integrate findings with their CRMs to build sales pipelines.
By tracking metrics such as total scans, exact GPS locations, and other demographics—companies can measure the success of their initiatives and adjust strategies accordingly. This data-driven approach allows businesses to generate leads and integrate findings with their CRMs to build sales pipelines.
Integrating QR Codes into loyalty programs can improve customer retention and engagement. By scanning a QR Code, customers can enroll in loyalty programs and redeem rewards. This streamlined process encourages repeat purchases and fosters a sense of belonging among consumers.
Integrating QR Codes into loyalty programs can improve customer retention and engagement. By scanning a QR Code, customers can enroll in loyalty programs and redeem rewards. This streamlined process encourages repeat purchases and fosters a sense of belonging among consumers.
By assigning unique QR Codes to each product in the inventory, staff can quickly scan and update stock levels. This system streamlines the inventory management process, reduces human error, and provides accurate data on product availability.
By assigning unique QR Codes to each product in the inventory, staff can quickly scan and update stock levels. This system streamlines the inventory management process, reduces human error, and provides accurate data on product availability.
Facilitate easy communication by incorporating QR Codes that allow customers to reach you directly via phone, email, or SMS. By scanning these codes, customers can initiate a call, send an email, or text your support team without manually entering the contact information.
Facilitate easy communication by incorporating QR Codes that allow customers to reach you directly via phone, email, or SMS. By scanning these codes, customers can initiate a call, send an email, or text your support team without manually entering the contact information.
Log in to Scanova. Click on Create QR Code and select a category.
Once you have selected a category, add the required content like website URL, location, etc.
Provide a name for your QR Code and add tags (optional). In case you have opted for Dynamic QR Code, you can enable advanced features like age restriction. After completing this, click on Create QR Code.
Directly test and download your QR Code. You can also customize the QR Code design before downloading it.
Dove, a skincare brand and product of Unilever, has implemented QR Codes on its product packaging to enhance customer engagement and combat counterfeiting. These codes allow consumers to join loyalty programs, creating a more interactive experience with the brand. This initiative has boosted brand loyalty.
Dove, a skincare brand and product of Unilever, has implemented QR Codes on its product packaging to enhance customer engagement and combat counterfeiting. These codes allow consumers to join loyalty programs, creating a more interactive experience with the brand. This initiative has boosted brand loyalty.
By the end of 2025, L'Oréal will be replacing traditional barcodes with QR Codes on all its products. This shift allows for more detailed information to be provided directly to consumers—including product benefits, ingredient lists, and interactive content such as tutorials and videos on product usage.
By the end of 2025, L'Oréal will be replacing traditional barcodes with QR Codes on all its products. This shift allows for more detailed information to be provided directly to consumers—including product benefits, ingredient lists, and interactive content such as tutorials and videos on product usage.
Vaseline's See My Skin campaign featured products with QR Codes. Scanning the QR Code led consumers to the See My Skin platform and other helpful resources based on their skin type. This effective approach not only enhances user experience but also encourages consumer interaction with the brand.
Vaseline's See My Skin campaign featured products with QR Codes. Scanning the QR Code led consumers to the See My Skin platform and other helpful resources based on their skin type. This effective approach not only enhances user experience but also encourages consumer interaction with the brand.
Nestlé launched a global initiative that places QR Codes on the packaging of KitKat. When consumers scan these codes with their smartphones, they are directed to a digital platform that provides comprehensive information about the product—including nutritional profile, portion guidance, and recipe ideas.
Nestlé launched a global initiative that places QR Codes on the packaging of KitKat. When consumers scan these codes with their smartphones, they are directed to a digital platform that provides comprehensive information about the product—including nutritional profile, portion guidance, and recipe ideas.
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When scanned, displays detailed information about the product
When scanned, redirects user to a website
When scanned, displays a customized mobile landing page
When scanned, prompts the user to download the linked app via Google Play or iOS App Store
When scanned, redirects users to a feedback/survey form
Get quick answers related to Scanova’s QR Codes on product packaging
QR Codes are scannable and direct consumers to digital content, enhancing product engagement. QR Codes provide instant access to product details, user manuals, promotional offers, and customer support—effectively using limited packaging space to communicate with consumers. As per Scanova's internal data, there has been a remarkable growth of 301.51% in QR Code creation, underscoring the rapid adoption of QR Codes across various industries.
With Scanova's Dynamic QR Codes, you can modify linked content anytime—even after you have printed the QR Code. This editability ensures that customers always have access to the latest details, promotions, or updates.
With Scanova, you can centralize QR Code management. The ability to invite other users, set their permissions, and delegate QR Code ownership helps improve collaboration and efficiency. With clear roles and access controls, teams can work together more efficiently on their QR Code campaigns.
Yes, Scanova enables you to create custom forms. This allows you to gather valuable consumer insights and feedback directly from your customers, helping improve their experience and inform future product development.