QR Codes for Non-profit Organizations
Empowering non-profits by harnessing QR Codes for efficient operations and impactful outreach
QR Codes for NGOs
QR Codes have emerged as a powerful tool for NGOs, enhancing their operational efficiency and fundraising capabilities. By integrating QR Codes into promotional materials, NGOs can facilitate easy donations by allowing supporters to contribute directly through their smartphones. For instance, organizations can place QR Codes on brochures, event invitations, or social media posts—redirecting users to donation pages, project information, or volunteer forms.
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As per Harvard Business Review, 88% of non-profits believe that gathering feedback is one of the most crucial metrics in measuring impact.
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According to a report, non-profits using QR codes in direct mail campaigns have seen a 63% lower bounce rate on their websites compared to other traffic sources. This indicates higher engagement levels from donors who scan the codes.
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The same report suggests that when QR Codes were included in CTAs for donations, they achieved a 55% conversion rate—demonstrating their effectiveness in driving contributions.
You can also harness the power of QR Codes for your NGO use case
Elevating non-profit impact via QR Codes
Quick Information Sharing
Sharing QR Codes on promotional materials to direct users to the organization's website or specific project pages can be a game-changer. This not only simplifies access to important information but also enhances user engagement.
Sharing QR Codes on promotional materials to direct users to the organization's website or specific project pages can be a game-changer. This not only simplifies access to important information but also enhances user engagement.
Enhanced Event Management
Using QR Codes for fundraising event ticketing and streamline check-in processes can make such tasks simple. Linking event details, schedules, and maps to these codes can make it easy for attendees to access these details.
Using QR Codes for fundraising event ticketing and streamline check-in processes can make such tasks simple. Linking event details, schedules, and maps to these codes can make it easy for attendees to access these details.
Contactless Payments
QR Codes can facilitate contactless payments for merchandise and donations during the event. Dynamic QR Codes also allow for real-time tracking of sales and donations, enabling organizers to make informed decisions.
QR Codes can facilitate contactless payments for merchandise and donations during the event. Dynamic QR Codes also allow for real-time tracking of sales and donations, enabling organizers to make informed decisions.
Volunteer Management
Linking volunteer registration forms to QR Codes can make the process efficient. QR Codes can also provide volunteers with instant access to training resources. These codes can be used for volunteer check-ins and attendance tracking too.
Linking volunteer registration forms to QR Codes can make the process efficient. QR Codes can also provide volunteers with instant access to training resources. These codes can be used for volunteer check-ins and attendance tracking too.
Networking Opportunities
QR Codes can facilitate networking by linking to digital business cards or profiles of key team members. This allows potential partners, donors, and volunteers to easily connect with individuals within the organization.
QR Codes can facilitate networking by linking to digital business cards or profiles of key team members. This allows potential partners, donors, and volunteers to easily connect with individuals within the organization.
Campaign Promotion
QR Codes can be used to promote specific campaigns or initiatives by linking directly to campaign landing pages. This allows supporters to access detailed information or participate in fundraising efforts easily.
QR Codes can be used to promote specific campaigns or initiatives by linking directly to campaign landing pages. This allows supporters to access detailed information or participate in fundraising efforts easily.
Feedback Collection & Analysis
Collecting valuable data by embedding QR Codes in surveys or feedback forms allows non-profits improve future initiatives. Organizations can analyze scan data to understand user engagement and tailor future campaigns accordingly.
Collecting valuable data by embedding QR Codes in surveys or feedback forms allows non-profits improve future initiatives. Organizations can analyze scan data to understand user engagement and tailor future campaigns accordingly.
Social Media Integration
Incorporating QR Codes linking to social media profiles in print materials can boost online engagement. NGOs can encourage supporters to share QR Codes to expand the organization's reach, creating a sense of community and deeper connections.
Incorporating QR Codes linking to social media profiles in print materials can boost online engagement. NGOs can encourage supporters to share QR Codes to expand the organization's reach, creating a sense of community and deeper connections.
Promote your cause with Scanova
Follow these steps to create QR Codes for your use case
Select Category
Log in to Scanova. Once logged in, click on Create QR Code and select a category.
Enter Content
Add required content like images, social media links, website URL, etc.
Create QR Code
Provide a name for your QR Code. You can also add tags (optional). If you have opted for Dynamic QR Code, you can enable advanced features. Once done, click on Create QR Code.
Customize & Download
Test and download your QR Code or customize it before downloading.
Real-world applications of NGO QR Codes

Simon on the Streets
The UK-based charity implemented a QR Code campaign to raise awareness about homelessness. They placed QR Codes on posters in urban areas, allowing pedestrians to scan the codes quickly and donate directly to support Simon on the Street's cause.
The UK-based charity implemented a QR Code campaign to raise awareness about homelessness. They placed QR Codes on posters in urban areas, allowing pedestrians to scan the codes quickly and donate directly to support Simon on the Street's cause.

Salvation Army
The Salvation Army launched a QR Code campaign as part of its Red Kettle Campaign, adapting to the increasing trend towards cashless donations. These QR Codes, displayed on Red Kettle signs, allowed users to donate directly through their smartphones with ease.
The Salvation Army launched a QR Code campaign as part of its Red Kettle Campaign, adapting to the increasing trend towards cashless donations. These QR Codes, displayed on Red Kettle signs, allowed users to donate directly through their smartphones with ease.

American Red Cross
The non-profit humanitarian organization uses a QR Code to link to the app store for their blood donation scheduling app, simplifying the process for donors to engage in life-saving initiatives. This innovative approach enhances accessibility and encourages more individuals to contribute.
The non-profit humanitarian organization uses a QR Code to link to the app store for their blood donation scheduling app, simplifying the process for donors to engage in life-saving initiatives. This innovative approach enhances accessibility and encourages more individuals to contribute.

St. Louis Area Foodbank
The St. Louis Area Foodbank was featured as the charity at their local Thanksgiving Day parade. In addition to the text-to-give option, they also added a QR. This directed viewers to the non-profit's donation form and generated four times more revenue than text-to-give.
The St. Louis Area Foodbank was featured as the charity at their local Thanksgiving Day parade. In addition to the text-to-give option, they also added a QR. This directed viewers to the non-profit's donation form and generated four times more revenue than text-to-give.
Get desired results for your NGO use case with Scanova
Leverage QR Codes to promote your cause and amass support
Build your QR Code strategy with our latest e-book on using Scanova—the best QR Code Generator for non-profits
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Why a quality QR Code Generator is essential for non-profits?


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NGO QR Code categories by Scanova
Best brands in the world trust Scanova QR Code Generator
5 best practices to double your scans


Customize QR Code design


Add a call-to-action


Ensure scannability
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The minimum height and width for a QR Code should be 1 inch (3 cm or 115 pixels).
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When creating colored QR Codes, choose high-contrast color combinations for the foreground and background.
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Aim for a ratio of approximately 10:1, if a QR Code needs to be scanned from 100 cm away, it should be at least 10 cm wide.
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Make sure the area surrounding your QR Code is well-lit to enhance the likelihood of successful scanning.


Link to mobile-optimized content


Add frames to QR Codes
Frequently Asked Questions
Get quick answers related to Scanova’s Charity QR Codes

What are QR Codes and how can they benefit my non-profit organization?
QR Codes are scannable codes that link to digital content. They can enhance your non-profit's outreach, streamline fundraising efforts, and improve engagement with supporters.
Does Scanova offer any special discount?
Yes, Scanova does offer a special discount for non-profit organizations. NPOs can get a 30% discount on any plan of their choice. Contact support to know more.
Is technical expertise required to create QR Codes with Scanova?
No. Using Scanova is user-friendly and doesn't require any complex technical skills. You can generate QR Code campaigns quickly and easily.
How can I track the effectiveness of my QR Code campaigns?
Scanova provides Dynamic QR Codes that allow you to track scans and analyze user engagement data, helping you tailor future campaigns based on these insights. You can get data on the number of scans by day, date, time, country, city, type of device, handset, operating system, and browser.














