Explore real-world QR Code campaigns from businesses worldwide
See how brands leveraged QR Codes for marketing, engagement, and success
Get inspired for your next QR Code campaign's strategy
Explore real-world QR Code campaigns from businesses worldwide
See how brands leveraged QR Codes for marketing, engagement, and success
Get inspired for your next QR Code campaign's strategy
Nike

Nike enabled shoe customization via QR: codes on shoeboxes and posters led shoppers to the Nike By You online studio to design their own footwear

Samsung (India)

A print ad for the Galaxy S24 Ultra in Times of India let readers try its new “Circle to Search” feature.

Starbucks

Nationwide in-store AR experience: scanning QR codes in 16K Starbucks let customers view floating “kindness” notes and share positive messages

Burger King

QR codes on 6M limited meal boxes unlocked collectible NFT game pieces, turning celebrity meal promo into an interactive NFT hunt

Coca-Cola

QR codes on space-themed “Starlight” Coca-Cola bottles launched a web-AR portal where a hologram pop star performed mini concerts in AR

McDonald’s

Limited-edition anime-themed packaging with QR Codes unlocked weekly digital manga chapters. Fans got exclusive story content via scans.
Join thousands of businesses using Scanova to create engaging QR Code campaigns that drive real results.
QR Code campaigns use scannable QR Codes as interactive touchpoints that connect offline audiences with online content. These campaigns enable brands to seamlessly bridge physical and digital marketing by directing users to websites, videos, offers, apps, or contact forms with a simple scan.
Popular for their ease of use and tracking capabilities, QR Code advertising campaigns open new avenues for customer engagement and measurable results.
One of Scanova's clients in the marketing and advertising industry created over 29,000 QR Codes to power various campaigns for their clients. These QR Codes were used to drive traffic to websites, restaurant menus, digital business cards, and social media pages. This enhanced customer interaction and boosted brand visibility.

Creating a QR Code for your campaign is straightforward with Scanova's user-friendly platform

Log in to Scanova. Click Create QR Code and select the relevant QR Code category. This decision should be based on what you want users to see after scanning—website, video, app download, coupon, or social media.

After finalizing a category, make sure to enter relevant content. This can include URL, contact details, app download links, images, document, coupon details, text, location, and more. Proceed to the next step.

Provide a name for the QR Code. You can also add tags (optional). Make sure to create a Dynamic QR Code. Enable advanced features like lead generation. After completing this, click on Create QR Code.

You can also personalize the QR Code design before downloading it. Note: Always scan and test your QR Code before downloading it. Add it to print ads, packaging, signage, or digital media.

Use Scanova’s analytics dashboard to monitor scan data and optimize your campaign. Get data on the number of scans by date, day, time, city, country, type of device, browser, operating system, handset, and more.








Customize your QR Code with colors, logos, frames, patterns, and more. Go through QR Code advertising examples from leading brands to inspire your own campaigns. Make sure your QR Code stands out and reinforces your brand identity.
Always opt for a Dynamic QR Code so you can update linked content anytime without reprinting the code. This flexibility ensures your content remain current and usable in the long run.
Tell users exactly what happens when they scan. Explore QR Code campaign ideas, like Scan for Discounts or Scan to See Tutorial. Tip: If there is a shortage of space, add the CTA in the center of the QR Code.
To encourage more people to scan your QR Code, always offer a compelling reason such as a discount, exclusive content, or a special offer. Communicating the benefit motivates users to take action immediately.
Check scan performance in different lighting and distances. Scan the QR Code using both iOS and Android devices. This ensures compatibility and functionality. The QR Code should direct users to the desired destination.
Ensure the code is placed within an easy scanning distance and in a location with reliable mobile internet access. Avoid positioning QR Codes on moving vehicles, faraway billboards, flights, or underground stations.
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