100 Years QR Packs
Corona
Campaign Objective
Drive celebratory entries and engagement from packs.
Campaign Story
Apr 2025 anniversary cases included QR; scanning opened sweepstakes for trips to beaches on the “Beach 100” list and merch.
Execution
Designed 100-year packs with celebratory QR
Distributed widely with in-store displays
Shoppers scanned QR to sweepstakes site
Entered to win global beach trips
Instant prizes like coupons unlocked via scan.
Explore more QR Code campaigns
100 Days QR Prize Hunt
Budweiser
Budweiser launched a global World Cup scavenger hunt. Fans found hidden Budweiser-branded boxes in public locations; each box had a QR code that unlocked prizes like match tickets and beer.
11 Spices QR Puzzle
KFC
KFC’s ad hid a QR code. Scanning it launched a puzzle hunt around KFC’s 11 secret spices, with winners getting free KFC.
WcDonald’s Anime Promotion
McDonald’s
Limited-edition anime-themed packaging with QR Codes unlocked weekly digital manga chapters. Fans got exclusive story content via scans.
Ready to create your own success story?
Join thousands of businesses using Scanova to create engaging QR Code
campaigns that drive real results.
14-day free trial | No credit card required